the blueprint

(THE FOUNDATION AND FUNDAMENTALS)

THE BLUEPRINT

part one

April 26–27, 2026 (Sunday & Monday)
10:00 AM – 5:00 PM

Midtown Manhattan 


The in-person class puts it in your hands, Ester and five additional HBE educators correct your technique in real time, work with you in small groups, and walk you through every step until it's yours. You also get the full business framework, client documents, vendor relationships, and 3 months of virtual access to review after you leave. In-person doesn't replace virtual, 
it includes it.

WHY THIS EDUCATION

Hands-on instruction, real-time corrections, and everything you need to start the day you leave.

Learn K-tip application, consult flow, client candidacy, and safe removal from the ground up. Every business document,  waivers, forms, checklists,  is included and ready to implement. 

(THE FOUNDATION AND FUNDAMENTALS)

THE BLUEPRINT

✺ Hands-on practice in a small group with a head HBE instructor
✺  Porosity, texture, and approach
✺ Haircuts and styling with K-Tips
✺ Working with fine hair
✺ Rolling a pearl bond
✺ Safe K-Tip removals

The foundation.

Day one

✺ Continued hands-on application
✺  HBE Method Business Framework
  • Pricing structure, offer packaging, retention strategy, client conversion
  • Earn 6+ figures within one year with just 2 K-tip installs per week
  • Consultation language so clients understand the investment and your standards
  • How to incorporate K-Tips alongside your existing services

The Business.

Day Two

part one

April 26–27, 2026 (Sunday & Monday)
10:00 AM – 5:00 PM both days

Midtown Manhattan 


Stuffed swag bag

Catered breakfast and lunch both days

15% student discount on HBE Haus of Hair

ALL IN PERSON CLASSES INCLUDE:

✺ Two days of hands-on in-person instruction with Ester 
✺  Instant access to The virtual Blueprint course
✺ Contracts, waivers, and intake forms
✺ Access to Ester’s preferred vendor relationships

$5,000

the blueprint

in-person with ester

reserve your seat

April 26–27, 2026 (Sunday & Monday)
10:00 AM – 5:00 PM both days

📍Midtown Manhattan 


The INVESTMENT

The K-Tip Blueprint (April 26–27): This 2-day hands-on intensive focuses on Part 1 of the HBE Method. This is the comprehensive fundamentals required to perform a keratin bond application safely focusing on: precision sectioning, foundational bonding, and the business framework required to build and scale a high-ticket business.

The Art of K-Tips (July 26–27): This 2-day advanced mastery class is for those ready to dive into customizations when working with single donor hair. The advanced course focuses on understanding keratin, blending and manipulating bulk textures and colors, encapsulation by hand, and with a press.

Our 2026 in-person sessions take place in Midtown Manhattan. Exact location details are sent to students upon enrollment.

Unlike large scale seminars, you will be placed in intimate, mentorship-focused cohorts designed to move you from awareness to technical refinement. You will work in small groups under HBE Educators trained by Ester, while Ester rotates through each student to provide hands-on corrections and feedback.

The virtual course teaches the HBE standards and decision-making framework. The in-person class calibrates your technique in real time and layers in business and marketing systems for scaling high-ticket K-Tip work. Your tuition includes 3 months of complimentary access to the virtual course ($2,500 value).

Each 2-day intensive is $5,000. If you attend both, the bundle is $9,000 — saving $1,000 and giving you the full roadmap to a one-client-a-day model.

Interest-free payment plans are available through Klarna, Affirm, and Afterpay. If not approved, an in-house payment plan may be available depending on timing.

You get one month free inside our private Instagram community @HairbyEsterEdu, including advanced tutorials, live Q&As with Ester, and access to our WhatsApp global stylist network.

Bring your phone, charger, and storage space. You’ll receive a full class kit with tools and supplies. Come coachable, open, and ready to level up.

We highly recommend completing The Blueprint first. The courses are designed as a pair, and skipping the foundation may limit your results.

Coffee, breakfast, lunch, and snacks are included during class hours. Travel, accommodations, and dinner are the student’s responsibility.

All deposits and payments are non-refundable and non-transferable due to high demand.

Yes — attendees receive 15% off HBE Haus of Hair during class dates.

YOUR MOST FREQUENTLY ASKED QUESTIONS. ANSWERED.

Every Wednesday at 12 PM EST, a new capsule of ethically sourced hair is released. Each piece is chosen for its individuality and offered once, never restocked. An elevated experience of luxury, guided by curation, refinement, and finite beauty.

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