The HBE Method: THE Blueprint

A specialized training prioritizing healthy hair with k-tips through consultation, texture, candidacy, installation, removal, blending, and service execution.

get the virtual course

The Client Facing Side of K-Tip Mastery

join us in person

The HBE Method is taught in two distinct parts.

This course is focused on the client facing side of K-Tips: consultation, texture, candidacy, placement, installation, removal, blending, and service execution.


THE HBE METHOD: THE BLUEPRINT

Focused on the advanced side of the craft that goes beyond the client: the hair itself.
This course is not about mastering single donor hair customization. It is about mastering the service itself: how to assess the client, make stronger decisions, execute cleaner work, and build a healthier, more structured K-Tip service.


THE HBE METHOD: THE ARTISTRY

For stylists who want a more complete framework of safe k-tip applications: consultation, texture, installation, removal, blending, and service execution.

This is a specialized virtual training focused on the client side of K-Tips: candidacy, texture, placement, installation, removal, blending, and the structure required to deliver the service with more clarity and confidence.

The Client Facing Side of K-Tip Mastery

Now expanded with 5 bonus modules

The BLUEPRINT

Included at no additional cost for all Blueprint students as part of the updated and elevated evolution of the education.

get the virtual course

who this virtual experience is for

get the virtual course

✺ Stylists new to K-Tips who want to learn the service through a more complete framework from the start

✺ Experienced stylists who want to close gaps in consultation, texture matching, candidacy, execution, and removal

✺ Extension artists who want a stronger system for delivering K-Tips with healthier standards and
more confidence

✺ Stylists who want one education that can serve as both their entry point and long term
foundation in K-Tips

who this virtual experience is for


Stylists new to K-Tips who want to learn the service through a more complete framework from the start



Experienced stylists who want to close gaps in consultation, texture matching, candidacy, execution, and removal



Extension artists who want a stronger system for delivering K-Tips with healthier standards and
more confidence



Stylists who want one education that can serve as both their entry point and long term
foundation in K-Tips

get the virtual course


Stylists new to K-Tips who want to learn the service through a more complete framework from the start



Experienced stylists who want to close gaps in consultation, texture matching, candidacy, execution, and removal



Extension artists who want a stronger system for delivering K-Tips with healthier standards and
more confidence



Stylists who want one education that can serve as both their entry point and long term
foundation in K-Tips

Everything you get Inside The Blueprint

✺  Consultation and candidacy
✺  Texture matching and client considerations
✺  Placement, installation, and removal
✺  Cutting, blending, and service execution
✺  Healthy hair standards
✺  Business backbone and virtual toolkit
✺  Hair vendor resources
✺  5 bonus modules included
✺  Certification

the virtual course

Your education. Ongoing.
The @HairbyEsterEdu subscription.

Once you're certified, the learning doesn't stop. The private subscription keeps you connected to Ester, live Q&As, advanced technique content, real consult walk-throughs, and a private community of stylists growing alongside you.

$55/month. Cancel anytime.

Subscribe Now 

Ready to go all the way join part two

The Blueprint is what you do when your client is in the chair. The Artistry is everything before they arrive, sourcing, evaluating hair, building inventory, and protecting your margin. Together they're the complete HBE method. Every technique, every business tool, every sourcing framework in one enrollment.

Bundle both and save $500.




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✺ Everything inside The Blueprint
✺ Everything inside The artistry
✺ 5+ hour live masterclass replay
✺ K-tip toolkit template library
✺ Lifetime access to materials

From foundation to elevation,  everything you need to go from learning K-tips to becoming the stylist clients can't replace.

$4,500

✺ 14 modules plus bonus content
✺  HBE certification upon completion
✺ GET INSTANT ACCESS today
✺ Lifetime access to all modules

Most K-tip classes teach you the install. The Blueprint teaches you how to think, work, and build a business around it.

$2,500

 Save $500 Now

The INVESTMENT

enroll nowbundle and save

Virtual is one path.
In person class includes both.

The HBE Business Backbone — pricing, scaling, contracts, waivers, consultation resources

3 months access to the virtual Blueprint course to reinforce after class

1 month free on the private education page

Access to 3 independent hair vendors

This is the most supported way to learn the method. You come with questions, leave with a foundation, and have everything you need to keep building after you walk out.

Everything in the virtual course, plus:

reserve your seat

April 26–27, 2026 (Sunday & Monday)

The educator stylists swear by.
Meet Ester.

The stylist clients travel for.

Ester Yuabova came to NYC from Uzbekistan as a child, earned a master's in clinical psychology, and then walked away from it all to start over with a $200 Groupon course.
She built her studio in Queens from scratch , no loans, no investors  and spent years studying Russian K-tip techniques online because that's where the real education lived. Today her clients include Rita Ora, Stephanie Beatriz, and Karen Elson. She has trained hundreds of stylists across the country.
She built this method because she had to figure it out alone.
She teaches it so you don't.

K-TIP INSTALLS

1500+

students trained

650+

Part 1: The K-Tip Blueprint ($2,500): This is the foundation of the HBE Method. It focuses on a comprehensive approach to a proper keratin bond application, prioritizing the integrity and health of the hair with K-tips. It is the holistic combination of technique, with a business backbone. You learn consulting, proper color/texture matching, density matching, sectioning, scaling the business, troubleshooting, forms, waivers, and contracts needed to move from a volume-based business to a high-ticket specialist model.

Part 2: The Art of K-Tips ($2,500): This is advanced technical mastery. It moves beyond the standard install into Tonal Alchemy. Learn how to strategically invest in single donor hair, manipulate texture and color, create strips, deep diving into keratin, blending hair in a hackle and, as always, “using the entire animal” when it comes to the hair you’re working with when your client is not yet sitting in the chair for true bespoke transformations.

The HBE Method Bundle ($4,500) is the most strategic choice for stylists committed to full mastery. By bundling, you save $500 instantly and receive the complete A-to-Z curriculum.

This is a $1,000 value included with the Blueprint or the Bundle. It contains the exact professional infrastructure Ester uses: Pre-consultation forms, Liability Waivers, Aftercare guides, and Price Increase templates so you can transition your business to premium rates immediately.

Most certifications teach you how to put hair on. We teach you how to engineer a transformation, how to approach a K-tip transformation on any client sitting in the chair while maintaining the health of their hair. The HBE Method focuses on Ethical ROI and critical thinking. We don't just teach a bead or a bond; we teach you how to work strategically, and selfishly. Reducing the client volume, reducing the physical tax on your body, all the while, increasing your revenue.

Yes. The HBE Method is rooted in the principle of low maintenance for the client, and a true luxury service which means that we embrace textures instead of fighting against them. Texture is a core pillar of our education, and we focus heavily on wavy, porous, and curly textures for those who are looking to match and manipulate with their transformation.

You have lifetime access to all digital downloads and core course videos. You can pause, rewind, and re-watch the modules as often as you need to calibrate your technique.

You aren't left to learn in isolation. You have the option to join the @HairbyEsterEdu Subscription, our private Instagram community. This includes live Q&A sessions with Ester and access to our private WhatsApp global community where you can troubleshoot real time client challenges with other high level stylists.

Yes. We respect that this is a significant investment in your career. There are flexible payment plans through Klarna so you can start learning now and pay as you grow your revenue.

YOUR MOST FREQUENTLY ASKED QUESTIONS. ANSWERED.

One decision changes everything.

You already know what you want your business to look like.
This is where you go get it.

enroll in the blueprint

still have questions? email us at info@hairbyester.com